White-Label Setup
Three things turn your organization into a fully branded platform: a custom domain, your branding, and your own SMTP server. Domain and SMTP are required for a production setup; branding can be refined at any time.
1. Custom Domain
Your customers log in on your own domain (e.g. chat.your-agency.com). The setup wizard at Account → White-Label Setup walks you through it:
- Enter your domain — a subdomain like
chat.your-agency.comis recommended. - Create a DNS record at your DNS provider:
Type Name Value TTL CNAME chat.your-agency.comconnect.webchatagent.com300 - Click Check DNS now. Once the record has propagated (usually minutes, up to 24 h depending on your provider), the domain is marked Verified.
The TLS certificate for your domain is issued automatically on the first visit — no certificate upload needed.
connect.webchatagent.com (DNS only). If you use Cloudflare for your own zone, set the record to "DNS only" (grey cloud), not proxied.Once verified, the domain appears in Settings → Account with a green badge and your platform is reachable at https://chat.your-agency.com.
2. Branding
Under Settings → Account → Branding you control how the platform looks for your customers:
| Field | Used in |
|---|---|
| Platform name | Browser title, dashboard header, all emails |
| Logo | Dashboard sidebar, login page, email header |
| Favicon | Browser tab |
| Primary color | Buttons, links, accents across the dashboard |
| Powered-by text & URL | Optional attribution line in the chat widget |
| Email footer text | Footer of every email sent to your customers |
| Imprint & privacy URLs | Legal links in emails — point these at pages on your own website |
Changes apply platform-wide after saving.
3. SMTP (your own email server)
All emails to your customers — invitations, password resets, notifications — are sent through your SMTP server with your sender address. This is mandatory: without a working SMTP configuration, no emails are sent for your organization (the platform never falls back to its own sender, since that would leak the platform identity and break SPF/DKIM).
Configure it under Settings → Account → Email / SMTP:
| Field | Example |
|---|---|
| SMTP host | smtp.your-domain.com |
| Port | 587 (default) |
| TLS/SSL | depending on your server |
| Username / password | your SMTP credentials |
| From name | Your Brand |
| From address | noreply@your-domain.com |
Use Send test email to verify the configuration before inviting customers.
